Hope Isn't Cancelled

Hope Isn't Cancelled

Hope Isn't Cancelled. Trying to stay positive can be hard, but we got some good news yesterday that reminded us that Hope Isn't Cancelled. Our MyVitro Trademark was approved. While getting a trademark is mostly just filing paperwork and waiting (always waiting), it is an important building block for our company. We are moving forward when everything feels like it's at a standstill.
Hope Isn't Cancelled.

We launched our store on January 20th, the same day that the US reported its first case of Coronavirus. Our launch had been years in the making, and we had hoped that by now we would be supporting more and more of you as you go through treatment. Instead we are taking a deep breath to acknowledge that everything is...paused.

We created MyVitro out of hope after our second round of IVF failed, and we are not ready to give up on that hope.

Trying to stay positive can be hard, but we got some good news yesterday that reminded us that Hope Isn't Cancelled. Our MyVitro Trademark was approved. While getting a trademark is mostly just filing paperwork and waiting (always waiting), it is an important building block for our company. We are moving forward when everything feels like it's at a standstill.

As Victoria Nino so eloquently said, "We decide how to respond to the added stress of what’s happening right now. We can let it bring us down, or we can rise together."

We’re sending you all love and hope as we navigate this challenging time together. 🧡