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Infertility and COVID-19

07 Apr, 2020

Infertility and COVID-19

When I created MyVitro, one part of our branding exercise was to create a list of the negative emotions caused by infertility and the IVF process, and how we would help address each one. I realized that the list of negative emotions we came up with regarding infertility sounds a lot like the negative emotions we are all having now with COVID-19.
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Hope Isn't Cancelled

01 Apr, 2020

Hope Isn't Cancelled

Hope Isn't Cancelled. Trying to stay positive can be hard, but we got some good news yesterday that reminded us that Hope Isn't Cancelled. Our MyVitro Trademark was approved. While getting a trademark is mostly just filing paperwork and waiting (always waiting), it is an important building block for our company. We are moving forward when everything feels like it's at a standstill.
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